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Sinorbis Experience Platform

Reach, Engage & Convert Students from China

with the Sinorbis Experience Platform

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Who is Sinorbis?

Your partner for student recruitment in China

Sinorbis helps international recruitment and marketing teams reach, engage and convert prospective students from Asia.

Our Digital Experience Platform gives institutions the tools they need to succeed at every stage of the student journey:

Generate awareness about your institution.

Nurture your audience and move them through the funnel to application.

Convert interest into enrolments.

Trusted by the international education industry globally

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Falmouth University logo
Lancaster University logo
Bangor University logo
Royal Holloway, University of London logo
University of Canberra logo
Richmond International Education logo
Curtin University logo
Canning College logo
Federation University logo
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Nottingham Trent University logo
SOAS University of London logo
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The Student Acquisition Journey

Support across the full funnel

Sinorbis supports institutions across the full student acquisition journey, from initial awareness to enrolment, using the channels and platforms that work in China.

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Key China platforms

3

Funnel stages covered

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Unified platform
The Sinorbis China funnel
From awareness at the top to conversion at the bottom:
a complete recruitment funnel.

Platforms that work in China

Baidu Search & visibility
WeChat Broadcasts & messaging
RedNote Social discovery
Douyin Short video
Weibo Social
Zhihu Q&A

How Sinorbis SUPPORTS YouR RECRUITMENT IN CHINA?

Full-funnel support in China

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Explore how Sinorbis accelerates every stage of your China strategy: building awareness, deepening consideration, and supporting the final decision to enrol.

Building Awareness: Establish visibility and place your brand where Chinese students start their research.

  • Build localised digital assets, including a WeChat Brochure and/or a Chinese website, to build trust and improve visibility on Baidu.
  • Create official accounts on key Chinese platforms, owned and controlled by your institution.
  • Generate awareness on WeChat and RedNote through organic content and paid media.

Driving Interest & Consideration: Nurture leads and deepen engagement by providing valuable, relevant content that helps students evaluate your institution and understand how your course offerings align with their goals.

  • Create and broadcast on-brand content to your WeChat audience, with segmentation for highly personalised nurture campaigns.
  • Integrate Chinese social media channels directly with your CRM using China-optimised forms, giving full visibility on performance and attribution at every stage.

Supporting conversion: Minimise friction, offer tailored support, and reinforce confidence to help students and parents take the final step towards enrolment
  • Create and broadcast on-brand content to your WeChat audience, with segmentation for highly personalised nurture campaigns.
  • Integrate Chinese social media channels directly with your CRM using China-optimised forms, giving full visibility on performance and attribution at every stage.
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Add-On Services

Manage it in-house or let us help

The Sinorbis platform gives you the tools to manage all China-focused international student marketing in-house.
If you’re looking for some help though, we do offer a range of services to suit all budgets:

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Website creation

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Landing page creation

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WeChat account creation

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WeChat account management

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SEO for China

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Media buying for China

Ready to Talk?

Ready to accelerate your marketing in China? Connect with our team.

Reach out to find out how the Sinorbis can help you reach, engage and convert students from China.